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Category Archives: Online Marketing
Your online marketing strategy does not have to cause suffering, over- angsting, overwhelm, neuroses, or extreme drama (like Woody seems to). KISS. Continue reading
Who are you and why should I remember you? Continue reading
Posted in Branding, Business growth, Growing Your List, Online Marketing, Online Marketing Strategy, Online Marketing and Growth, VIDEO's
Tagged branding yourself, convert traffic to sale, create traffic to blog, increase sales, increase traffic to website, Internet marketing, online marketing, video blog
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Seth Godin says it well: ”The web changes everything it touches, sometimes in significant ways. Travelers ranted about poor service for a generation, but once the internet makes it easy to rank and sort and connect, the service has no choice but to change. Some businesses see Yelp and others as a tax, a burden they have to pay attention to in order to stay relevant, and they grumble about it.” Continue reading
Everyone loves video. It’s like checking out road kill, or bottle necking while driving, or secretly following The Housewives of Atlanta. No one wants to admit it, but following a visual satisfies our natural curiosity. Think Snookie. Continue reading
For any small business or medical practice whose business is not geographically dependent , the world can be your oyster. How is this possible? Very simple: SEO. Had my site not been front and center for what this doctor was searching for he would not have been able to stumble upon me. Plain and simple. And think about it from his perspective: a medical practice( non urgent care, of course) no longer has to be constrained by geography. His ceiling has now been expanded skyward. Continue reading
Know when to walk away, as tempting as it may be to take peoples money. In the long run people will respect you for that decision because taking peoples money is NOT what it’s about. It’s about helping them make wise decisions, and about long term relationships. Sometimes it’s just not about you. Continue reading
12 Most Important Things To Know When Creating An Online Marketing Strategy. Integration and multiple strategies are key. Don’t put all your eggs in 1 basket and expect your business to sky rocket. Google Adwords is just 1 small piece of your overall marketing plan. Continue reading
Posted in Content Marketing, Integrated Marketing, Marketing, Online Marketing, Online Marketing Strategy, Relationship Marketing
Tagged blogging, content marketing, create content, effective online marketing, Google AdWords, integration, integrative marketing, marketing plan, online marketing strategy, search engines
2 Comments
Tales from a Madcap Marketer: learn how to read the signs and change tacks. Take it from me… Continue reading
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