Technophobe-Schmeknophobe

Week 2 of our Mom to Mompreneur Now! tele-summit ended with a big whahoo! And as Jennifer and I sat

 

through both Jane Pollak’s interview on Tuesday and Kathy McShane’s interview on Thursday clasping hands and praying to our respective Gods that no technical snafoo’s would occur, I can happily report that we made it through both events with no lost connections, no hang ups, and plenty of interaction. We built it, we spread it, people came. Maybe Kevin Costner was right after all. Both Jane and Kathy were oh so generous with their time, their tips and their stories, folks actually asked questions and were able to walk away with a huge amount of value which I’m hoping they plan on putting to god use ASAP.

 

Are you a-scared of technology? Does the idea of doing social media make your eyes roll back in your head? Are you clueless and exhausted at the idea of making sure you’re business is front and center when people are looking for you? Fear no more (insert loud drumroll and trumpets). This week we tackle the technical side of being found like it’s kindergarten. You’ll walk away saying “this is what I was so afraid of? Easy Peazy stuff!”

 

Tuesday, Oct. 16 1:00 PM EST: Come join us when Lena West of Influence Expansion, Social Media Guru to the stars, joins us at Mom to Mompreneur Now! (ok, officially being shortened here to M2MPNow to share her vast knowledge,and to help you learn how to work smart, not hard with your social media- something I am personally chomping at the bit for, in her talk:

 

Get to the Money Behind the Media: How to Leverage Your Social Media Influence to Drive Real Business Growth

 

Monetizing social media has been akin to trying to stay away from the dessert table – difficult, but not impossible. Whether you want to call it monetization or ROI, the bottom line is the same: everyone wants to know what they’re going to get if they spend their time using social media.

 

  • How can you REALLY get to the money behind social media and use social channels to build revenue streams, land more clients and sustain passive income.
  • Look for the hidden cash flow sources in your social media marketing
  • Identify the people who influence you
  • Get others to willingly spread the word about your products and services
  • Redefine monetization and get on with reaping the rewards of expanded online influence

 

Tuesday Oct. 16 6:30 PM Join me at the EWN October Dinner at the Stamford Marriott where I’ll be helping you get FOUND online with Do-It-Yourself SEO, and tips your webmaster won’t share with you. click here for more info on this fun night, which includes dinner and a drink.

 

Thursday Oct. 18 1:00 PM EST It’s my turn to be interviewed and share with you what you need to know about creating a monetized blog or website:check it out:

 

 

 

Get Noticed: Create a Blog that Makes Money While You Sleep

 

Here’s what you’ll walk away with, and when we’re done, you’ll be able to ask me questions online or on the phone:

 

  • How to structure your blog correctly the first time around (and save you lots of $)
  • What key ingredients are necessary to transform your blog into a cash machine
  • What content SELLS
  • How to monetize your blog with affiliates
  • How to get your blog in front of the people you want to serve….fast

 

 

 

click here to register for Lena’s program, my program and replays of Jane Pollak and Kathy McShane’s programs and for access to the rest of the series

 

The series runs every Tuesday and Thursday until October 30, 2012. Replays of each session will be available within 24 hours of the event so that you can listen anytime, anywhere. You will receive an email for each replay link.

 

We’d love you to get in on the ground floor. Invest in yourself. Click here to register

 

And join us in our Facebook group at http://tinyurl.com/cmof99a where you will be able to keep up to date on all things Mom to Mompreneur Now! You’ll also be able to can also ask both Lena and myself questions for 30 minutes after the events, if you did not get a chance to do so on the call.

 

 

 


The Anti Social Online Marketer

"The Anti social online marketer"There’s no more denying it. As much as I’ve attempted to live the Social Media Dream for the last few years I’m hangin’ up the hat. Throwin’ in the towel. Wavin’ the white flag. I surrender, ok? I. Just. Can’t. Anymore.
At the risk of sounding like a grouchy old hag I need to come clean. I don’t care that you just arrived at Applebee’s. Nor do I care that you’re feeling peaceful. Not that I don’t like you; please don’t misunderstand. And I do enjoy photos of your kids. I post photos of mine from time to time too, so I won’t be hypocritical here. But let me vent for just a few. It’s nothing personal and I admire those out there who have developed a great Twitter following and who have even become close friends with your Tweet Sisters. A colleague told me a few months ago that she’d developed such a close relationship with one of her Twitter followers that they ended up going on a vacation to the Bahamas’ together last fall. I am in awe of that. But it will never be me. No judgements, it will just never be me! And that’s ok. [Read more...]

4 Easy Strategies to Attract More People to your Facebook Business Page

You’re told all the time that you need to be creating a Facebook business page. Not a personal Facebook page, no…a business, or “fan” page. You’re thinking, oh crap, yet another “thing” to be doing? People already like me, why must I ask for more “likes”??? And yet, you ‘ve been told it must be done, so you create one. Now what? Where are your throngs? Where are mine for that matter?

Rome was not built in a day, and neither are your Facebook fan page…fans… but over time, with consistent and innovative thinking, your Facebook page can be the cheaper alternative to a website, or at the very least a valuable addendum. Recently, and especially with anticipation of and since its’ recent IPO, Facebook, because of its intense scrutiny by investors and the business community, is under the gun to perform in a “serious” manner to demonstrate its’ great business value and ability to make money. Therefore massive efforts are being made by the Facebook developers to create additional perks and attraction apps, and it is, in fact becoming more and more versatile and simple to use. At the end of the day though, it comes down to client attraction and simple psychology. What will ‘hold ‘em on the page? What will push them to like, to engage and to share your page with others? What will nudge them to click into your website link? Here are some simple but tried and true ways to rope the masses: [Read more...]

Don’t Have a Facebook Business Page? Time to Suck It Up and Create One Today

When I went in to kiss her goodnight the other night and found my daughter under the covers “friending” Justin Bieber I knew we had a problem. Yeah, she’s addicted, as are most of her friends. My college roommate, my ex , and several friends who claim they are not, are for sure. I’m sorry, but anyone posting 3 or more posts per day on Facebook is officially a Facebook addict and needs to just fess up and either stop living in denial and go with it or join FBA (Facebook Anonymous). But please, do us all a favor and stop saying that you’re not an addict, because we ALL know that you are.

[Read more...]

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