5 Old SEO Strategies You Can Throw Out Now… And Replace With These for 2017

lose-these-seo-strategiesIf there’s one thing we’ve learned about search engine optimization, it’s that you can never rest on your laurels. What once worked like a charm to keep your website ranked and highly trafficked no longer does. Many of us have learned this the hard way.

What SEO strategies are working in 2017? The things I outline below. Google is constantly updating their algorithms and we need to update our priorities and our websites to keep up with them in order to keep our organic rankings high.

This is part 1 of 2 posts geared towards organic seo strategies to incorporate into your website updates.

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7 Crucial On Site Steps to Increase Blog Traffic

increase-blog-trafficA blog can be one of the most effective internet marketing solutions available, but only if your optimal clients can see it. How does that happen? Where IS everybody?

With this post I’ll provide you some easy on-site adjustments you can create for your own blog that will help boost your online search engine exposure, increase blog traffic and produce more targeted leads and conversions for your company…which is ultimately what you’re looking for, right?

Why are blogs such effective tools for SEO (search engine optimization) and online exposure ? Because each and every blog post you write becomes another web page. And every web page is another opportunity to rank well for a specific search your ideal customer is doing right now. [Read more...]

Why Every Small Business Needs to Use Local Search Directories

get found using local directoriesYou’re out running errands and you remember your friend suggested a great new bakery somewhere in town, but you can’t remember the name.

So you grab your smartphone and you Google – “Bakery in My Town, CT”.

Several listings pop-up. The top two have 4+ reviews and the last three have so-so reviews. Guess which store you are likey to pick first? Yup –one of the 2 with great reviews- and it may not be the bakery your friend recommended. Now, if you were both on Google + you could see which bakery your friend recommends, but more on that in a bit.

Competition for your services/products/expertise is at an all-time high thanks in part to online shopping, and in part to the sheer volume of businesses vying for your attention. We (as business owners) need to scream above the noise “MY BUSINESS IS THE BEST – COME TO ME”!!! [Read more...]

4 Steps to Not Lose All of Your Website Traffic Despite Google

 

google algorithm updateAlthough not a sexy topic , we must sometimes get academic:

if you’re serious about getting people to your website and more importantly, keeping them there and converting their business you gotta pay attention to the latest updates by Google, and the new “Hummingbird” Algorithm Update .

Although I like to believe that Googles’ main focus continues to be to bring their users the best quality search results, one of these new updates, which was just rolled out late last week , The Google Hummingbird Algorithm Updates definitely delivers there. [Read more...]

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