by Suzen | Branding, Cause Marketing, Monday Marketing Masters, Video Marketing
It’s time for a Monday Marketing Top 5 most creative marketing campaigns, according to moi, featuring my picks of the best of the best of the best and most creative marketing campaigns of the past 5 years. In case you missed them: Suzen’s choices of the...
by Suzen | Monday Marketing Masters, Traffic, Video Marketing
Though deep into the bosom of August, I thought todays Monday Marketing Masters session showcasing a 2013 Christmas campaign featuring Canadian airline WestJet would shake us out of our summer doldrums. Here you will see an example of viral video happiness so fabulous...
by Suzen | Branding, Marketing, Monday Marketing Masters
Welcome to the 6th in the Monday Marketing Masters series, bringing you my take on the best of the best marketing and branding strategies out there today. Still chugging! I was watching a TED talk today on a topic only a geek like myself would be attracted to, I...
by Suzen | Cause Marketing, Monday Marketing Masters, Traffic
Last week in mall: Daughter: “every time you buy a pair of shoes from TOMS another pair is donated to children across the globe that can’t afford shoes” Me: “True. And yet, still pretty pricey!” Daughter: “Can I have 2 pairs? I really want to give” Me: “ummmm….sure?”...