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Best in Innovative Marketing: The Charmin Sit or Squat

by Suzen | Branding, Monday Marketing Masters

Best in Innovative Marketing: A monthly series where I take a moment out of my busy day to give a quick shout out to what I believe to be some of the best and most innovative marketing by a company (small or sometimes quite large) that you’ll find out there...

How to Create a Monetized Twitter Campaign

by Suzen | Monday Marketing Masters, Social Media, Twitter

It’s time to showcase the little guy creating great marketing campaigns that can be easily created…by you. After all, it’s not just the big guys with big branding and media budgets who are creating the most creative marketing campaigns these days;  it’s the...

Best use of Visual Marketing ; A Monday Marketing Masters A+

by Suzen | Branding, Monday Marketing Masters

I’m not a Game of Thrones fan yet…simply because the last thing I need is another addictive TV series to get sucked into, and because I’m still mourning the Breaking Bad finale. My drama quotient has reached critical mass. That being said, HBO’s Game of Thrones season...

Monday Marketing Master Review: Top 5 Most Creative Marketing Campaigns

by Suzen | Branding, Cause Marketing, Monday Marketing Masters, Video Marketing

It’s time for a Monday Marketing Top 5 most creative marketing campaigns, according to moi, featuring my picks of the best of the best of the best and most creative marketing campaigns of the past 5 years. In case you missed them: Suzen’s choices of the...

The 4 Key Ingredients of a Killer Viral Video Sensation

by Suzen | Monday Marketing Masters, Traffic, Video Marketing

Though deep into the bosom of August, I thought todays Monday Marketing Masters session showcasing a 2013 Christmas campaign featuring Canadian airline WestJet would shake us out of our summer doldrums. Here you will see an example of viral video happiness so fabulous...

9 Examples of How a 404 Error Page Can Be the Best Marketing Strategy Around

by Suzen | Branding, Marketing, Monday Marketing Masters

Welcome to the 6th in the Monday Marketing Masters series, bringing you my take on the best of the best marketing and branding strategies out there today. Still chugging! I was watching a TED talk today on a topic only a geek like myself would be attracted to, I...
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