Getting Your Website Mobile Ready and Why It Matters.

 

 

 

omaginarium marketing

 

-This is the 3rd installment from SEO Guru Alex Miranda, on the new Google requirements for mobile “friendliness” and how not to be left behind. If you missed the first 2, come here , and here  first. 

Getting Your Website Mobile Ready and Why It Matters

It’s official, Google has just confirmed that more Google searches take place on mobile devices than on computers in 10 counties including the U.S. and Japan. Smartphones have become personal shopping assistants for most people. If you want to go or if you want to buy, it’s all right on your fingertips. As of today, Google is rolling out a beta version of a mobile car showroom. Car dealers across the country  can sign up for this new feature which will essentially allow you to build your car right from the search engine results page and order it. They also released new shopping and hotel booking updates which will make it much easier for mobile users. This matters big time. Recent Google update made ‘mobile-friendliness’ a phrase on everyone’s lips. Or at least, upon the lips of everyone who owns a website. The update allows Google users to get relevant, high-quality search results that are optimized for their mobile devices. Let’s take a look at why it matters. [Read more...]

I’ll Have My Traffic Organic Vs. Pay-Per-Click, With Cream

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I hate paying for things that I could be getting for free. I’ve even been known to cut my own hair, much to my kids chagrin. And so it’s only fitting that I devote a vast amount of my workday and passions to the ever exciting, ever evolving, ever challenging game of SEO, or Search Engine Optimization. Wow. I really do need to get a life.

A short tutorial to the various methods of leading traffic to your website:

Plan A)

Paid Traffic Techniques

This is exactly what it sounds like. You will pay Google by bidding on the keywords you would like to “rank for” in a search, and whomever pays the higher price will end up closest to the top of the grayed in area’s along the very top of a Google search or down the right sidebar. The more competitive, or searched for keyword, the more you are going to pay to be placed up towards the top of the search engine. It’s called a whole slew of things, so you might recognize it as SEM (Search Engine Marketing), PPC (Pay per click), Paid Search, etc. Whatever, it’s all the same thing. [Read more...]

4 Steps to Not Lose All of Your Website Traffic Despite Google

 

google algorithm updateAlthough not a sexy topic , we must sometimes get academic:

if you’re serious about getting people to your website and more importantly, keeping them there and converting their business you gotta pay attention to the latest updates by Google, and the new “Hummingbird” Algorithm Update .

Although I like to believe that Googles’ main focus continues to be to bring their users the best quality search results, one of these new updates, which was just rolled out late last week , The Google Hummingbird Algorithm Updates definitely delivers there. [Read more...]

Technophobe-Schmeknophobe

Week 2 of our Mom to Mompreneur Now! tele-summit ended with a big whahoo! And as Jennifer and I sat

 

through both Jane Pollak’s interview on Tuesday and Kathy McShane’s interview on Thursday clasping hands and praying to our respective Gods that no technical snafoo’s would occur, I can happily report that we made it through both events with no lost connections, no hang ups, and plenty of interaction. We built it, we spread it, people came. Maybe Kevin Costner was right after all. Both Jane and Kathy were oh so generous with their time, their tips and their stories, folks actually asked questions and were able to walk away with a huge amount of value which I’m hoping they plan on putting to god use ASAP.

 

Are you a-scared of technology? Does the idea of doing social media make your eyes roll back in your head? Are you clueless and exhausted at the idea of making sure you’re business is front and center when people are looking for you? Fear no more (insert loud drumroll and trumpets). This week we tackle the technical side of being found like it’s kindergarten. You’ll walk away saying “this is what I was so afraid of? Easy Peazy stuff!”

 

Tuesday, Oct. 16 1:00 PM EST: Come join us when Lena West of Influence Expansion, Social Media Guru to the stars, joins us at Mom to Mompreneur Now! (ok, officially being shortened here to M2MPNow to share her vast knowledge,and to help you learn how to work smart, not hard with your social media- something I am personally chomping at the bit for, in her talk:

 

Get to the Money Behind the Media: How to Leverage Your Social Media Influence to Drive Real Business Growth

 

Monetizing social media has been akin to trying to stay away from the dessert table – difficult, but not impossible. Whether you want to call it monetization or ROI, the bottom line is the same: everyone wants to know what they’re going to get if they spend their time using social media.

 

  • How can you REALLY get to the money behind social media and use social channels to build revenue streams, land more clients and sustain passive income.
  • Look for the hidden cash flow sources in your social media marketing
  • Identify the people who influence you
  • Get others to willingly spread the word about your products and services
  • Redefine monetization and get on with reaping the rewards of expanded online influence

 

Tuesday Oct. 16 6:30 PM Join me at the EWN October Dinner at the Stamford Marriott where I’ll be helping you get FOUND online with Do-It-Yourself SEO, and tips your webmaster won’t share with you. click here for more info on this fun night, which includes dinner and a drink.

 

Thursday Oct. 18 1:00 PM EST It’s my turn to be interviewed and share with you what you need to know about creating a monetized blog or website:check it out:

 

 

 

Get Noticed: Create a Blog that Makes Money While You Sleep

 

Here’s what you’ll walk away with, and when we’re done, you’ll be able to ask me questions online or on the phone:

 

  • How to structure your blog correctly the first time around (and save you lots of $)
  • What key ingredients are necessary to transform your blog into a cash machine
  • What content SELLS
  • How to monetize your blog with affiliates
  • How to get your blog in front of the people you want to serve….fast

 

 

 

click here to register for Lena’s program, my program and replays of Jane Pollak and Kathy McShane’s programs and for access to the rest of the series

 

The series runs every Tuesday and Thursday until October 30, 2012. Replays of each session will be available within 24 hours of the event so that you can listen anytime, anywhere. You will receive an email for each replay link.

 

We’d love you to get in on the ground floor. Invest in yourself. Click here to register

 

And join us in our Facebook group at http://tinyurl.com/cmof99a where you will be able to keep up to date on all things Mom to Mompreneur Now! You’ll also be able to can also ask both Lena and myself questions for 30 minutes after the events, if you did not get a chance to do so on the call.

 

 

 


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